From pre-event diagnostic to field observation and final report — every step of the event cycle in one place. Built on a validated neuroscience methodology. Designed for the professionals who produce and commission events.
NeuroEvents is a SaaS platform that applies a validated neuroscience methodology to the full cycle of a professional event — from design to post-event evaluation.
It covers every moment that matters: the pre-event design decisions, what happens in the room during the event, and what attendees retain the day after. All in one place, with a single measurement engine.
The platform scores every event across 4 cognitive dimensions — giving you a structured, evidence-based picture of what worked, what didn't, and exactly where to improve.
The platform covers the entire event cycle — before, during and after. Each step feeds the next, building a complete picture of cognitive and emotional impact.
Set up the event: name, date, type, number of attendees and days. This creates the workspace for the full evaluation cycle.
The organiser completes a structured questionnaire about the planned agenda, F&B, sensory environment and spatial design. The platform scores each area, flags risks and generates prioritised recommendations — before any decision is final. Custom dossiers for the client and each provider/department are included in the diagnosis.
Build the full agenda block by block — each session classified by cognitive type (keynote, workshop, social, F&B, break, etc.). The system detects overload patterns: blocks that are too long, missing cognitive resets, poor F&B timing. Supports multi-day events and Excel import.
The auditor captures behavioural indicators in real time during the event — differentiated by session type. Cognitive sessions, F&B moments and social activities each have their own indicator set. Non-observable blocks are excluded from analysis. Timestamps and notes are saved per block.
A short validated questionnaire sent to attendees immediately after the event closes, while the experience is still fresh. Captures immediate cognitive and emotional state.
V.B is sent the following day to measure retention and consolidation — what actually stayed in memory 24 hours later. V.C is completed by the organising team to capture their operational perspective.
The platform generates a complete audit report combining all data: pre-event scoring, field observations and post-event responses. Scored across 4 cognitive dimensions with alerts and prioritised recommendations. The report goes through a validation step before being delivered to the client.
Each module is designed for a specific moment in the event lifecycle. Together, they create a complete and traceable evaluation chain.
The most valuable step — it creates impact before the event even takes place. The organiser fills in a structured questionnaire and gets a scored diagnosis with prioritised alerts and recommendations.
A real-time behavioural capture tool used by the auditor during the event. Each session type has its own tailored indicator set — no noise from irrelevant data.
The final deliverable. Combines pre-event scoring, field observations and post-event questionnaire responses into a structured, client-ready report.
We're currently selecting pilot partners for the first validated cases. Access is selective — we're looking for the right event, team and timing.